Meghan Markle is rumored to be planning a return to Instagram, and experts believe this could help her surpass Princess Catherine in popularity. After a challenging period, the Duchess of Sussex seems ready to reconnect with her audience through social media, potentially reviving her once-popular blog, The Tig. While Kate Middleton and Prince William are currently the most beloved members of the Royal Family, Meghan’s comeback could change the dynamics.
Public relations specialist Mayah Riaz shared her thoughts, stating that Meghan’s return to Instagram could easily eclipse Kate’s social media presence. She explained that Kate’s account, which appears polished and professional, is likely managed by a team. This carefully curated approach reflects the Royal Family’s desire to present a flawless image. In contrast, Meghan, who now lives in the U.S. with Prince Harry, has the freedom to share her life without restrictions.
Mayah believes that Meghan’s authenticity will be her greatest strength. By offering a more personal and unfiltered look into her life, Meghan could connect with audiences in a way that Kate’s account rarely does. This could lead to a surge in followers and make Meghan’s Instagram a focal point for media coverage. Unlike Kate’s posts, which are often overlooked by the press, Meghan’s updates are expected to generate significant attention, especially if she uses the platform to launch new projects.
Recent photos of Meghan and Harry enjoying a night out at Beyoncé’s concert have already captured public interest. The couple’s relaxed and affectionate demeanor contrasts sharply with the more formal image of Kate and William. This difference in style could make Meghan’s social media presence more engaging and relatable.
However, Mayah also cautioned that Meghan’s return to Instagram might not be without its challenges. While she is likely to attract a large following, she could also face a barrage of online criticism. Given the history of negativity directed at Meghan on platforms like Twitter, it’s possible that Instagram could become another space for trolling. Despite this, her ability to connect with audiences on a deeper level could ultimately make her the more popular royal on social media.
